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Why Gucci Owns Gen Z and Millennials
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Why Gucci Owns Gen Z and Millennials

How an old fashion house became the brand of choice for young consumers.

Sprezza
Nov 17, 2020
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Why Gucci Owns Gen Z and Millennials
www.sprezza.xyz

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It’s Halloween night in 2013. You’re in lower Manhattan. You drunkenly stumble past a dude with with this ridiculous bedsheet over his head, two holes cut out for the e…

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